BREAKFAST EVENT: DIGITAL MARKETING - THE TOP 5 DIGITAL STRATEGIES TO IMPROVE ROI


We’re delighted to announce our first live event in over a year, a breakfast event on the timely topic of Digital Marketing, to be held from 8am on April 7th at the Hotel CBD in Sydney.


This event is a joint production between the Alumni Association and INDAGO DIGITAL, a leading digital agency and one of our valued sponsors.


Don’t miss out on the opportunity to catch up with your MGSM colleagues while upgrading your knowledge of digital marketing! This event will sell out, so register here now!


Is your digital marketing up to scratch? Do you look at your competitors with envy? Or is your ROI simply static? This breakfast event is targeted at all C-Suite MGSM Alumni executives, not just those in marketing. You’ll learn the top 5 digital marketing strategies your competitors are using to drive ROI and be provided with the knowhow to start implementing them yourself.


TOP 5 DIGITAL STRATEGIES TO IMPROVE ROI


1. Aligning Marketing and Business Data (Data & Analytics)

Alignment between the two clarifies the true return on your marketing. Learn how to ensure alignment and the type of business insights it will drive.


2. Improving Your Website’s Conversion Rates (Web Design)

It’s obviously important but where do you start?

Learn how to guarantee success and identify quick wins.


3. Conversion Focused SEO (SEO):

SEO is cheap but it’s not free. Learn how to measure SEO cost v results, ensure its focus is on ROI and that it benefits all facets of your business.


4. Making Automation Work (Paid Media)

A.I. is here and it works. Learn the tricks of the trade on how to provide the machine with the data it needs to drive maximum ROI and outperform competitors.


5. Modern Day Web Development (Web Development)

Web development best practice is undergoing huge change. Understand these new practices when you build your site to ensure it stands the test of time.


Join us on Thursday April 7th to learn more about these stand-out strategies and reconnect with your fellow MGSM alumni over breakfast.



Venue: Hotel CBD, 52 King Street, Sydney.

  • 8.00am arrive

  • 8.00 – 8.30am register, network and breakfast

  • 8.30 – 9.30 am Top 5 Strategies

  • 9.30 – 9.45 am Q&A



100 views