JOHN COOKSEY: AN HR LESSON FROM HOLLYWOOD


Recently I had the pleasure of learning first-hand how an Event Hospitality & Entertainment company, with over 100 years of operation, has become an amazing example of how an entrepreneurial company can parlay its passion for the silver screen and its expertise in exhibition into various areas of entertainment, hospitality and leisure.


It led me to think about how employees, customers and shareholders could stay connected with an organisation over such a long period of time. In their recent book Connection Culture Jason Pankau and Katharine Stallard provide 100 actions you can take to create and maintain a connection culture.


Importantly, before diving straight into isolated culture connection activities, they identified that creating a successful connection culture depends on whether practices that connect, including attitudes, language, and behaviour are acted upon by everyone. These practices must be taught and encouraged to help